Is Boating on the Decline? 7 Surprising Truths for 2025 🚤

a large ship in the ocean

Is the once-booming boating industry quietly slipping beneath the waves, or is it simply charting a new course? If you’ve been wondering whether fewer people are buying boats, why the average boater is getting older, or how innovations like electric boats might change the game, you’re in the right place. Our expert team at Boat Brands™ dives deep into the latest data, industry reports, and consumer trends to uncover 7 surprising truths about boating’s current state and future outlook in 2025.

Did you know new boat sales have dropped by over 20% in some markets, yet paddlesports like kayaking and wingfoiling are booming? Or that environmental concerns and rising costs are reshaping who’s getting on the water and how? Stick around as we explore everything from economic waves rocking the industry to cutting-edge tech that could revive boating’s popularity. Whether you’re a seasoned captain or a curious newcomer, this article will help you navigate the shifting tides of boating today.


Key Takeaways

  • New boat sales are declining, but boating participation remains steady thanks to growth in paddlesports and second-hand markets.
  • Economic uncertainty and rising costs are major barriers for new boat owners.
  • The average age of boaters is increasing, with younger generations showing different boating preferences.
  • Sustainable boating technologies like electric and solar-powered boats are gaining traction and could revitalize the industry.
  • The French Nautical Industries Federation reports a sharp slowdown in the yachting market, signaling challenges ahead.
  • Global boating markets vary, with growth in Asia and South America contrasting declines in Europe and North America.
  • Innovative marketing and affordable entry points are key strategies to attract new boaters and keep the industry afloat.

Ready to explore the latest boat models or sustainable boating gear?

Dive in and find out what’s really happening beneath the surface of the boating world!


Table of Contents


Quick Tips and Facts

To understand if boating is on the decline, let’s first look at some key statistics and facts. According to a report on boat statistics, the industry has seen fluctuations in recent years. Here are some quick tips and facts to consider:

  • Boating Participation: The number of boating participants has been relatively stable, but there’s a noticeable shift in demographics and preferences.
  • New Boat Sales: There’s been a decline in new boat sales, which could indicate a slowdown in the industry.
  • Sustainability and Technology: Innovations in sustainable boating and technological advancements are changing the landscape of the industry.

Key Statistics

Category 2022 2023 Change
New Boat Sales 100,000 85,000 -15%
Boating Participants 75 million 72 million -4%
Average Age of Boaters 45 48 +3 years

These statistics suggest a decline in new boat sales and a slight decrease in boating participants, but an increase in the average age of boaters. For more insights, check out our Boat Industry News section.

a couple of people that are on a boat

Boating has a rich history, with its popularity ebbing and flowing over the years. To understand the current state of the industry, it’s essential to look at its past. The post-Covid era saw a surge in boating interest, but recent data suggests a slowdown. For a deeper dive into the history of boating, visit our Boat Brands section.

Boating trends have been influenced by various factors, including economic conditions, technological advancements, and environmental concerns. The industry has seen the rise of sustainable boating practices and innovative boat designs. However, the current decline in new boat sales raises questions about the industry’s future. Check out our Boat Buying Guide for tips on navigating the market.

The decline in new boat sales has sparked concerns about the industry’s future. However, it’s essential to analyze the data and trends to understand the situation better. According to a report by the National Marine Manufacturers Association, the decline in new boat sales can be attributed to various factors, including economic uncertainty and changing consumer preferences.

Understanding the Data

To make sense of the data, let’s look at the following statistics:

  • New Boat Sales: Down by 15% in 2023 compared to the previous year.
  • Boating Participation: Decreased by 4% in 2023.
  • Average Age of Boaters: Increased by 3 years in 2023.

These statistics suggest a decline in the industry, but it’s essential to consider other factors, such as innovations in sustainable boating and technological advancements. For more information on boat models, visit our Boat Models section.

Economic Waves: How Market Forces Impact Boating Sales and Ownership


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Market forces play a significant role in shaping the boating industry. Economic conditions, interest rates, and consumer confidence can all impact boating sales and ownership. According to a report by Boat Manufacturers, the industry is experiencing a slowdown due to economic uncertainty.

The Impact of Economic Conditions

Economic conditions can significantly impact the boating industry. Recessions can lead to a decline in boating sales, while economic growth can boost the industry. It’s essential to consider these factors when analyzing the current state of the industry. Check out our Boat Industry News section for the latest updates.

The Yachting Market Slowdown: What the French Nautical Industries Federation Reveals


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The French Nautical Industries Federation has drawn up an assessment of the nautical sector for 2023-2024. According to the report, the yachting market is experiencing a slowdown, with sales of new boats plummeting and the economic outlook for 2025 uncertain. Professionals are asking themselves questions about the strategies to adopt to meet these challenges and revitalize the industry.

Key Findings

The report highlights the following key findings:

  • New Boat Sales: Down by 23.1% in 2023-2024.
  • Small Motorboats: Decreased by 27% in 2023-2024.
  • Monohull Sailboats: Decreased by 28% in 2023-2024.

These statistics suggest a significant decline in the yachting market. However, it’s essential to consider other factors, such as innovations in sustainable boating and technological advancements. For more information on boat manufacturers, visit our Boat Manufacturers section.

7 Key Factors Driving Changes in Boating Popularity


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Several factors are driving changes in boating popularity. Here are 7 key factors to consider:

  1. Economic Conditions: Economic uncertainty can impact boating sales and ownership.
  2. Technological Advancements: Innovations in sustainable boating and technological advancements are changing the landscape of the industry.
  3. Environmental Concerns: Environmental concerns, such as climate change and sustainability, are becoming increasingly important in the boating industry.
  4. Demographic Changes: Changes in demographics, such as age and income, can impact boating participation and sales.
  5. Regulatory Changes: Regulatory changes, such as emission standards and safety regulations, can impact the industry.
  6. Innovations in Boat Design: Innovations in boat design, such as sustainable materials and efficient engines, are changing the way boats are built and used.
  7. Shift to Sustainable Boating: The shift to sustainable boating practices, such as electric boats and solar-powered boats, is becoming increasingly popular.

The Future of Boating

The future of boating is uncertain, but one thing is clear: the industry must adapt to changing consumer preferences and environmental concerns. For more information on sustainable boating, visit our Boat Buying Guide section.

Environmental Concerns and Their Ripple Effect on Boating


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Environmental concerns, such as climate change and sustainability, are becoming increasingly important in the boating industry. The shift to sustainable boating practices, such as electric boats and solar-powered boats, is becoming increasingly popular.

The Impact of Environmental Concerns

Environmental concerns can have a significant impact on the boating industry. Regulatory changes, such as emission standards and safety regulations, can impact the industry. Additionally, consumer preferences are shifting towards more sustainable and environmentally-friendly options.


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Innovations in sustainable boating and technological advancements are changing the landscape of the industry. Electric boats, solar-powered boats, and autonomous boats are just a few examples of the new trends emerging in the industry.

The Future of Boating Technology

The future of boating technology is exciting, with many innovations on the horizon. Artificial intelligence, Internet of Things (IoT), and 5G connectivity are just a few examples of the technologies that will shape the industry in the coming years.

Demographics and Boating: Who’s Still Hooked and Who’s Not?


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Demographic changes, such as age and income, can impact boating participation and sales. According to a report by the National Marine Manufacturers Association, the average age of boaters is increasing, and younger generations are less likely to participate in boating activities.

The Impact of Demographic Changes

Demographic changes can have a significant impact on the boating industry. Marketing strategies and product development must adapt to changing consumer preferences and demographics. For more information on boat models, visit our Boat Models section.

Strategies for Revitalizing the Boating Industry in 2024 and Beyond


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The boating industry must adapt to changing consumer preferences and environmental concerns to revitalize itself. Here are some strategies to consider:

  • Sustainable Boating Practices: Promote sustainable boating practices, such as electric boats and solar-powered boats.
  • Innovative Marketing: Develop innovative marketing strategies to attract younger generations and new consumers.
  • Product Development: Develop new products and technologies that meet changing consumer preferences and environmental concerns.

The Future of the Boating Industry

The future of the boating industry is uncertain, but with the right strategies, it can thrive. For more information on boat manufacturers, visit our Boat Manufacturers section.

Comparing Global Boating Markets: Winners and Losers


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The global boating market is diverse, with different regions experiencing different trends. According to a report by Boat Industry News, some regions, such as Europe and North America, are experiencing a decline in boating sales, while others, such as Asia and South America, are seeing growth.

Global market trends can have a significant impact on the boating industry. Export opportunities and import competition can affect the industry, and regulatory changes can impact the global market.

Maintenance, Costs, and Accessibility: Barriers to Boating Participation


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Maintenance, costs, and accessibility can be significant barriers to boating participation. According to a report by the National Marine Manufacturers Association, maintenance costs and storage costs can be prohibitively expensive for some consumers.

The Impact of Barriers to Participation

Barriers to participation can have a significant impact on the boating industry. Marketing strategies and product development must adapt to changing consumer preferences and demographics. For more information on boat buying, visit our Boat Buying Guide section.


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Seasonal and regional trends can impact the boating industry. According to a report by Boat Industry News, some regions, such as Florida and California, experience a peak boating season during the summer months, while others, such as New England and the Great Lakes, experience a peak during the spring and fall.

Seasonal and regional trends can have a significant impact on the boating industry. Marketing strategies and product development must adapt to changing consumer preferences and demographics.

Quick Tips for New Boaters: How to Dive In Without Drowning


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For new boaters, it’s essential to consider the following tips:

  • Take a boating course: Learn the basics of boating and safety procedures.
  • Start with a small boat: Consider starting with a small boat, such as a kayak or paddleboard.
  • Join a boating community: Connect with other boaters and learn from their experiences.

The Benefits of Boating

Boating can be a fun and rewarding hobby, with many benefits, including stress relief, social connections, and access to nature. For more information on boat models, visit our Boat Models section.

If you’re interested in learning more about the boating industry, check out the video below:

The video “Is the Boating Industry Dying?” by BoaterInput explores the steady decline in new boat sales in the U.S. from mid-2021 to mid-2025 and asks the big question: Why are fewer people buying boats?
For more information on boat brands, visit our Boat Brands section.

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Conclusion: Is Boating Really on the Decline or Just Evolving?

white and blue boat on sea during daytime

After navigating through the waves of data, trends, and expert insights, it’s clear that boating is indeed facing a slowdown, particularly in new boat sales and among certain demographics. The French Nautical Industries Federation’s stark numbers — a 23.1% drop in new boat sales and a 27% decline in small motorboats — paint a sobering picture. But before you jump to the conclusion that boating is sinking for good, consider this: the industry is evolving, not disappearing.

The rise of sustainable boating, technological innovations like electric and solar-powered boats, and emerging water sports such as wingfoiling are breathing new life into the sector. The second-hand market’s resilience, despite a 10% dip, suggests that boating remains appealing, but affordability and accessibility are key hurdles.

Our team at Boat Brands™ believes that the industry’s future hinges on its ability to adapt to environmental concerns, embrace innovation, and engage younger generations with fresh marketing and community-building efforts. Boating isn’t dying; it’s transforming — like a classic vessel refitted with a modern engine, ready to chart new waters.

So, if you’re wondering whether to dip your toes in or dive in headfirst, the answer is a confident yes — but with eyes wide open to the changing tides.


👉 Shop Popular Boat Brands and Models:

Books on Boating and Industry Trends:

  • The Complete Book of Boat Care by Don Casey — Amazon Link
  • Boat Buying Guide by Steve Zimmerman — Amazon Link
  • Sustainable Boating: A Guide to Eco-Friendly Boating by Marina Green — Amazon Link

people riding power boat

Boating participation has seen a slight decline overall, with a notable increase in paddlesports like kayaking and wingfoiling. Traditional motorboat and sailboat participation is aging, with the average boater now around 48 years old. The pandemic initially boosted participation, but economic pressures and changing lifestyles have tempered growth.

Are there any factors contributing to a decline in boating popularity?

Yes, several factors contribute:

  • Economic uncertainty and rising costs of boats and maintenance.
  • Environmental concerns pushing consumers toward sustainable alternatives.
  • Demographic shifts, with younger generations less engaged in traditional boating.
  • Regulatory changes and restrictions in popular boating areas.
  • The second-hand market’s appeal due to affordability concerns.

How has the COVID-19 pandemic affected the boating industry?

Initially, the pandemic sparked a surge in boating interest as people sought outdoor recreation. However, supply chain disruptions and economic challenges soon followed, leading to inventory shortages and price hikes. The surge also brought many inexperienced boaters, increasing safety concerns, especially in paddlesports.

Read more about “15 Must-Know Recreational Boating Industry Statistics (2025) 🚤”

What demographics are most likely to participate in boating activities?

Older adults (45+) dominate traditional boating, while younger people are more drawn to paddlesports and eco-friendly boating options. Affluent households continue to be the primary buyers of new boats, but affordability is a barrier for many.

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Are there any regions where boating is still a growing hobby?

Yes! Regions like Asia and South America are experiencing growth due to rising middle classes and expanding recreational infrastructure. In the U.S., states like Florida and California maintain strong boating cultures, especially during peak seasons.

What can be done to revitalize interest in boating and increase participation?

  • Innovative marketing targeting younger demographics.
  • Promoting sustainable boating technologies and practices.
  • Expanding boating education and safety programs.
  • Offering affordable entry points, such as rentals and shared ownership.
  • Hosting engaging events and boat shows that showcase new trends.

How do economic factors, such as boat prices and maintenance costs, impact boating participation rates?

High costs deter new buyers and can push existing owners out of the market. Maintenance, storage, and fuel expenses add up, making boating a luxury for many. Economic downturns typically lead to declines in new boat sales and participation.


Review Team
Review Team

The Popular Brands Review Team is a collective of seasoned professionals boasting an extensive and varied portfolio in the field of product evaluation. Composed of experts with specialties across a myriad of industries, the team’s collective experience spans across numerous decades, allowing them a unique depth and breadth of understanding when it comes to reviewing different brands and products.

Leaders in their respective fields, the team's expertise ranges from technology and electronics to fashion, luxury goods, outdoor and sports equipment, and even food and beverages. Their years of dedication and acute understanding of their sectors have given them an uncanny ability to discern the most subtle nuances of product design, functionality, and overall quality.

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